Product Portfolio
Training Curriculum Development and Delivery
Product portfolios exist for every type of product line. At 280 Group, the remit was to develop and deliver world-class training for the breadth of knowledge needed by product managers, product marketing managers, product owners and digital (SaaS) product managers - and their management.
Since not every person wants or needs in-person training, I developed strong self-study and live online delivery options. Customers loved the offerings and results with a 95% approval rating.
Thorough self-study Agile option for product managers and product owners. Content covers CSPO and more to ensure learners build Agile products that matter. Created content and script then oversaw technical development on Learning Management System.
Developing a curriculum means knowing how it will "play to the crowd." Who are your customers and what level are they? What do they know already? What is the next logical step? Engagement means keeping everyone on board and moving forward. Click on the image and watch how I keep everyone moving forward together engaging them for 45 minutes. In a real training situation, engagement is over 8 hours - and multiple days.
"Tell Me and I Forget; Teach Me and I May Remember; Involve Me and I Learn" The light shines in learner's eyes when they practice skills. Once they have practiced, they go back to work and will put the skills into practice. This photograph was taken in Japan teaching Agile. It was a tough crowd of mostly program managers. This international company wanted to switch to Agile across all regions at once.
Details, details. Encompassing the breadth of skills included explaining the role of readability to product managers - among other techniques. The image shows a list of basic skills I believe product managers should be good at. The link takes you to a tool that evaluates the grade level of your writing. Over time, I collected a range of similar techniques and distilled them so that product managers could easily use them. My growth mind-set means that I am looking for the best information to bring to the table - no matter what the circumstances.
Markets change. Adapting to market changes with quality offerings is key to market success. The Digital Product Management course has beaten revenue expectations because it addressed real customer needs. While the topics remain stable, delivery changes as customer needs change.
Over 8 years, I worked to improve and expand the original product portfolio:
Address broader audiences
Fill in gaps in the product line
Improve product quality - and scores
Increase delivery options: In-person, online and self-study
The true test came in 2020 with a new SaaS product offering - and the move to online training delivering a quality product pivot in 6 weeks. It felt like juggling on a unicycle. The results were an organization ready for sales growth in fall 2020.